
We design self-growth tools—built to help you feel deeply, heal honestly, and live more intentionally.
A GENUINE STORY OF REFORMING DISORGANIZED ATTACHMENT, HEALING TRAUMA & AUTO-IMMUNE DISEASE, & MOVING ON FROM A HYPER-VIGILANT RESPONSE TO LIVING WITH COMPLEX PTSD
From Survivor to Thriving Self-Healer
BeMo wasn’t born from branding—it was born from breakdown.
What began as Cassandra Stark’s personal survival practice became a daily system for emotional clarity, now known as The BeMo Practice.
When therapy tools felt too clinical and self-help too shallow, she started building what didn’t exist—something structured, intuitive, and rooted in lived experience.
Because when healing gets hard, what we need isn’t more advice.
We need clarity. We need: “Yeah, but how?”
BeMo is an answer to that question.
Read more about the Behind The Scenes journey below.
WHERE IT ALL STARTED
Hi, I'm Cassandra Stark - author & creator behind BeMo.
BeMo wasn’t born from a template of any old workbook or journal. It was born from breakdown.
Even with 20 years of on-and-off therapy and years of trying to “do the work,” I felt like I had barely raised the bar on self-awareness and had replaced dissociation with dismissiveness at best. I had faint shadows of memories and a logical understanding of what I had been through in my life. Still, I felt stuck, looking for proof while allowing my life, my relationships, and my behaviors to churn and cycle with no boundaries and a constant self-assigning of responsibility for everyone else's emotional security. It was how I knew to survive - If you're good, I'm good.
I knew the only person who could unearth my storylines and truly heal them was me. But how?

WHERE IT ALL STARTED
Ya, But How?
I’d end a deep therapy session and think, Ya, but how?
I’d hear advice from others and think, Ya, but how?
I’d read the books, join the classes, attend the workshops—and still walk away asking: How do I actually do it differently?
How do I remove toxic people from my life and not spiral in fear?
How do I stop defining myself by my job or defining my worth through the eyes of others?
How do I stop taking abuse as the norm and taking on the responsibility for living as a doormat?
How do I stop mid-spiral? How do I fall asleep safely and wake up willingly? How do I stop looking for a way out of the corner's I find myself in again and again?
How do I change the conversation and choose differently when I have no idea what different is?

"BUT THIS TIME, QUITTING WASN'T COLLAPSE – IT WAS CLARITY."
First, I learned how to quit.
My belief systems ran so deep that I mistook emotional security in others as a lack of care. I didn’t want to be uncaring, but I also didn’t know how to care without making it loud—or chaotic.
Complex PTSD and disorganized attachment had me caught in a cycle of over-involvement or complete disappearance. I kept burning out—on work, on people, on myself.
For years, I was stuck in the loop—over-doing, over-achieving, burning out. On work. On relationships. On myself. Until one day, I quit.
I had never quit anything in my life. Not a job. Not a relationship. I was the person who silently disappeared. But this time, I quit. And this time, quitting wasn’t collapse—it was clarity. It was the first time I stood up and said a strong, grounded no to something that was deeply wrong for me.
So I asked myself: Where did that power come from?
I was a year deep into nightly journaling and relentless research—still venting, starting to break through. But I wasn’t there... yet.

As hindsight led to insight, it became clear to me that I was onto something life-changing!
I Filled Over 30 Journals To Find The Practice That Worked On Good Days, Bad Days, & Everything In Between
I filled over 30 journals in two years—not to fix myself, but to meet myself. To hear the parts of me that had long been silenced. What started as venting turned into vision and became The BeMo Practice—a repeatable system that worked on good days, bad days, and boring days.
I didn’t want something that only helped when I was falling apart. I’d seen it too often: systems that only reach for you when you’re at your lowest. Society teaches us we have to break down completely to be seen or helped. BeMo breaks that BS—the belief system that says help is only for the hurting.
As hindsight became insight, I realized I was changing—fast. I rewrote old storylines. I communicated my needs. I felt grounded, not guarded. I quietly let go of toxic relationships. I simply chose differently. I simply did it differently.
I had unlocked the “Yeah, but how?” behind every question I’d ever asked. I had created the thing that held me through darkness—and walked beside me into the light. And when I got there, it all felt... simple.

BEMO COMES FROM AN OLD MANTRA I HAD TO 'BE IMPOSSIBLE' – DO IMPOSSIBLE THINGS & EMBRACE THAT NECESSARY CHANGE UNAPOLOGETICALLY. BEMO YOURSELF.
BeMo is the answer I didn’t think existed.
I didn’t want to just survive. I wanted to understand myself—fully. And now I Know how. BeMo was born from that deep, desperate need—for something more than survival. Today, it exists for anyone who’s ever asked, “Ya, but how?” and never got a real answer.
It’s for the over-thinkers, the feel-everything people, the achievers-turned-healers. For those who never felt seen in traditional spaces and thought they had to be different—because they had no idea how to do things differently.
BeMo has changed the lives of people who thought they weren’t “journalers.” It’s transformed individuals who were told they were too much, too emotional—or not emotional enough. Those who were made to believe they were incapable of feeling deeply, or too detached to heal. It’s created conversations where silence once lived. It’s broken generational trauma and redefined what family and community can mean.
I’ve seen it hold logic-driven thinkers in the same breath as deeply emotional feelers. It brings clarity through chaos, and self-trust through structure.
BeMo is the answer I didn’t think existed. And now, it’s yours.

The Journey Behind BeMo
From Breakdown to Breakthrough: A Personal Practice, A Collective Movement
2019-2022
Over 30 Journals
Cassandra navigates Complex PTSD, disorganized attachment, and burnout—while researching thousands of hours of behavior & psychology study and journaling nightly in search of how to stop repeating dangerous patterns that were threatening her relationship, her career, and more.
March 2022
The FUNCK Method Takes It's Final Shape & A Concept Is Born
What began as personal venting evolves into a structured daily system that will become—The BeMo Practice—based on Cassandra's FUNCK Method. March 9, 2022 Caz goes to lunch with her niece and proposes the idea of creating her own journal to continue teaching others how to get through anything. By May 31, 2022 - just in time for the last day of Mental Health Awareness Month - Caz launches a paperback test product for a team of 40 participants.
October 2023
The Official Launch
Nearly a dozen manufacturers, three different web platforms, and over 20 design iterations (all while working through some of the hardest parts of her own healing journey! and trust us when we say, that was a lot to FUNCKing go through) - BeMo's doors open with their luxury vegan-leather product set. And the rest is, HERstory!
"WE BELIEVE IN YOU..."
The BeMo Manifesto
We believe in healing—not as a destination, but as a daily practice: quiet, honest, and deeply personal. We believe in unapologetically breaking up with “doing” as identity. That more isn’t always better. That rest isn’t earned—it’s essential. That cultivating a strong foundation of Self empowers us to meet our needs, not just do what we’ve been told we need to do.
We believe in community as a space of collective care—where growth is honored, differences are welcomed, and connection is built on compassion, not conformity. We believe in taking down walls—not to be unguarded, but to make space for better boundaries, clearer choices, and more honest living.
We believe in practice over perfection and that showing up for yourself is the most radical thing you can do. We believe feelings aren’t problems to fix or distractions to ignore—they’re signals asking to be heard.
We believe connection starts from within and that being seen, heard, and known begins with how we listen to ourselves. We believe unconditional love is more about receiving than proving—and that life’s greatest gifts come unwrapped.
We believe in self-compassion and in rewriting critical inner dialogue with gentle, guiding You Notes. And in honoring our needs—not just naming them but making space for them in real-time so that we may know what we can do—even when the best choice is not to act.
We believe that clarity comes from adding to our Knowing—truths that ground us, especially when they’re hard to face. That truth is an anchor, not a weakness. We believe in breaking cycles of generational trauma and rebuilding what “home” means. That family can be chosen, peace prioritized, and boundaries sacred. We believe BS—belief systems—are meant to be named and unlearned, even when it gets loud, rude, or uncomfortable.
We believe in the wisdom of travel, the healing of animals, and the unconditional embrace of nature.
We believe in listening—not from habit, but from Security. We believe your emotional life deserves tools that are both beautiful and functional. We believe in building futures that are empowered, not inherited.
We believe in the sacred act of starting again—on a Tuesday, in a new color, or with one deep breath. And we believe that healing shouldn’t be lonely—because we’re firmer, softer, and safer together.
Above all, we believe a life guided by self-trust, clarity, and love is a life well lived.
BeMo was born from a mantra:
Be Impossible
Be Impossible. Do impossible things! Allow yourself to be seen as impossible to deal with as you let the people who don't really see you fall away and no longer succeed at shaming and blaming you for what you've always, deeply Known about yourSELF and the life you've lived.
Show up for yourself. Break the mold. Find an authenticity that is no longer based on rebellion or defense, but found in the quiet, strong moments of presence and awareness.
To Be Impossible is to do extraordinary, unexpected things—to break through rather than break down and to be okay being the one they called “too much,” “too intense,” or “too hard to deal with.”
Because emotional freedom lives in being fully seen by ourselves first and foremost and empowered choices, boundaries, and igniting the light of our lives from within centers on what it is we have a need for.
Be Impossible. Choose yourself. Choose a community, not because we all think the same, but because we’re all working toward Security together.


Discover The BeMo Journal: More Than Just a Journal
The BeMo Journal is your ally in navigating life's complexities. Whether dealing with daily challenges or seeking deeper insight into your narrative, The BeMo Practice is your framework for understanding and growth. Our journals feature creative pages and tracking tools to help move hindsight to insight making it easy to see the growth you've experienced during your 200 page experience. From the mundane to the monumental, The BeMo Practice allows you to find depth and healing whenever Needed.


Join The BeMo Community & Journey Together
Being part of the BeMo community means more than just owning a journal. It's about connecting with a supportive network of individuals who are on a similar path of growth and discovery. We share insights, stories, and experiences, fostering a space of mutual learning and encouragement. To request more information on our Community and stay up to date on how our #BeMoJo Community takes shape, visit our Join page here.


Learn More About The BeMo Practice
Explore The BeMo Practice, a transformative approach to self-healing, self-therapy, and self-care through emotional awareness and regulation. Developed by Cassandra Stark, it guides you in understanding your feelings and needs through innovative tools and the FUNCK methodology. Embrace a journey of personal growth and mindful living with The BeMo Practice, designed to enhance clarity and resilience in life's journey.